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Plot daily/weekly/monthly averages, a heatmap of hour × weekday, and a seasonal decomposition. Concepts: Trend; daily, weekly, yearly seasonality; holidays; decomposition Project A: Not applicable. Project B: Evening peak ~20:00–21:00, low at 04:00; weekends ~10–15% lower; summer and winter peaks; national holidays look like Sundays.
Builds on: B15 · Build: Customer Insights Report (grouping, joining, reshaping)