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Library/ Machine Learning (Supervised + Unsupervised)/ Unsupervised Learning by Building (one technique, two mini projects)/ U02 · Build: Clustering — A: Customer Segmentation with RFM (Online Retail II) · B: Electricity Day Types

subtopic

Hierarchical clustering

10 min applied10 min research1 curated resources

Ward and average linkage; dendrogram; cut at different heights and compare with k-means. Concepts: Agglomerative merging; linkage; dendrogram; cutting Project A: Sample 3,000 customers: do 'loyal' customers split into 'big spenders' and 'frequent small buyers'? Project B: Days: workdays vs weekends split first, then seasons.

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Hierarchical clustering · 1x1labs.ai